
“Fashion is not a sentence, but a tool for self-expression”: an exclusive interview with stylist Galina Denisiuk
Share This Article
Galina Denisiuk is a renowned Ukrainian stylist and designer whose creative journey inspires many both in Ukraine and internationally. Originally from the city of Uman, she first pursued studies in pedagogy before discovering that her true passion lies in the world of
fashion and personal style.
Galina, how did you begin your journey in the world of style and fashion?
— My path developed quite naturally. Since childhood, I loved experimenting with clothes,
colors, and combining unexpected pieces. What started as a playful hobby gradually
became a serious desire to help people feel confident and comfortable through their
appearance. My background in pedagogy helped me understand human psychology, and
style became a powerful tool to express individuality.
How has the war in Ukraine affected your creativity and the fashion industry overall?
— The war has profoundly changed our lives and, naturally, the fashion industry as well.
Today, style is no longer just about appearance; it’s about comfort, practicality, and ethical
choices. People are more inclined toward naturalness and simplicity, often choosing eco-
friendly options like second-hand clothing and upcycling. Fashion has become a way to
support one another, preserve cultural identity, and demonstrate the strength and
resilience of Ukrainians.
What trends do you find most relevant in fashion right now?
— In 2025, we see a beautiful blend of contrasts: warm natural tones paired with futuristic
silhouettes; sporty elements mixed with elegant details. Accessories have become crucial bold, expressive pieces that add personality even to minimalistic outfits. Minimalism
itself has evolved from merely ‘less’ to a philosophy emphasizing freedom, clarity, and
lightness. Today, fashion is truly a lifestyle philosophy.
You work with women of various ages and types. How do you approach each client?
— I believe that stereotypes limit us. Every woman is unique, and my goal is to help her
discover and embrace her own beauty and strength, rather than fitting into predefined
molds. I work closely with psychology, encouraging clients to open up through style and
find their unique voice. It’s a deeply personal and trusting process.
Tell us about your recent perfume project.
— This project has been a long journey. I wanted to create a fragrance that tells a story
about strength, honesty, and freedom. My signature perfume features notes of plum,
whiskey, and coffee symbols of warmth and inspiration. It’s like a little adventure that
inspires anyone who wears it. For me, it’s another form of expressing beauty beyond just
the visual.
Do you support any social causes?
— Absolutely. Especially now, it’s vital to support those who have suffered during the war. I
collaborate with organizations helping former prisoners of war. For me, style is not justabout external appearance; it’s about how we care for ourselves and others, how beauty
can restore both soul and body.
What challenges do you face in your work?
— The biggest challenge is breaking down stereotypes and shifting society’s attitude
toward fashion from being just entertainment or vanity to a tool for self-expression and
empowerment. This requires extensive education and raising awareness, helping people
release imposed norms and fears.
Where do you see yourself in five years?
— I dream of opening my own style school, where everyone can learn to develop their
unique image, emphasize their strengths, and feel confident. I also plan to expand my
perfume line and create accessories that will share Ukrainian culture with the world.
What advice would you give to those starting their journey in fashion and style?
— Be fearless and honest with yourself. Don’t hesitate to experiment and make mistakes
— it’s part of the creative path. Remember, style isn’t about chasing trends but about
feeling happy and authentic. And never forget: true beauty is an inner world that radiates
from each of us.